#FridayFind – Storytelling Soiree from Tea Silvestre

#FridayFind – Storytelling Soiree from Tea Silvestre

You know I’m a fan of using stories as a way to talk about the hard stuff (check out the recent addition of my sci-fi alter ego). But did you know stories are also a fabulous marketing tool? It’s true. People remember stories. People seek out stories to...

Gamify to Find (or Improve!) Your Value

What’s the value (in numbers) of what you provide to your clients? Sure you’ve got testimonials singing your praises. But do any of them say things like:   “She helped me grow my business by 30% last year.” “With him at my side, I was able to lose 123 pounds.”...