Do you wonder if you’re really worth what you charge? Do you agonize over quoting prices, often preemptively dropping the amount before the client even sees it? Do you question if something that is spiritually fulfilling should include a price tag? Then...
I love the beach, yet I live in a cold climate. When summer finally does arrive I itch to get outdoors, preferably spending time on sugary sand next to large bodies of water. But I have a business to run. Is this a familiar dilemna? Do you long to be lounging on a...
The slow learner in this story? That would be me. Marketing is hard for me. It’s not intuitive and it’s certainly not logical. There are moments I wonder if it’s all just one big practical joke. The whoopie cushion of small business. After blood,...
I dreaded math in junior high school. Walking into algebra class was like entering some dark scary dungeon of fire, terrified I wouldn’t come out alive. Luckily, I survived and only my eyebrows got a little singed. But simple arithmetic? That’s my style!...
Reputations can rise or fall in the blink of an eye in today’s hyper-connected world. Yet one of the best examples for classy (and profitable!) A-Lister behavior comes from last century. The Grateful Dead. You heard me, The Grateful Dead. To your relief, or...
